The DIBs framework enhances the digitalization of financial services, ensuring fairness and accessibility for diverse customers. By addressing systemic inequities tied to age, gender, location, and employment, it fosters innovation and collaboration. Inclusion ensures access to essential services, while trust and belonging strengthen customer loyalty through support and appreciation. Strategic partnerships are crucial.
The DIBs framework promotes the digitalization of financial products and services, ensuring they are fair and accessible to diverse customers. By addressing systemic inequities related to age, gender, location, and employment, this approach encourages innovation and collaboration. Inclusion means that all individuals, regardless of the technology used, should have access to savings, credit, insurance, and payment options.
Trust and belonging are fostered by valuing every customer and providing support, cultivating loyalty and advocacy for products. Strategic partnerships and information sharing are vital to achieving these objectives.
Using the DIBs framework will aid in the digitalization of financial products and services. It creates fair and accessible options that meet the diverse needs of customers.
Diversity in financial products considers factors such as age, gender, location, and employment level, addressing systemic inequities and promoting collaboration. Achieving this requires active listening, action, and feedback with an innovative mindset.
Inclusion ensures financial products and services are easily accessible to everyone. This is true whether someone is using a Nokia 3210 or a Samsung Ultra series. Strategic partnerships and information sharing are crucial to this goal.
For example, with MoMo, inclusion is fundamental to product development. The MoMo Open API relies on internet services. A USSD feature was introduced to support customers with limited internet access.
Belonging is essential for establishing trust between customers and financial products. Every customer should feel valued and respected, regardless of their usage level. Providing prompt support and showing appreciation can create a sense of belonging, ultimately leading to loyal product advocates.

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